Source: BroBible
Summary
A new speed limit sign in Appleton, Wisconsin, has drawn attention online due to its unusual speed limit of 17.3 mph. The sign was installed by the Outagamie County Recycling and Solid Waste facility to encourage visitors to be more aware of their speed and surroundings. According to the facility, the precise speed limit was chosen to break the “autopilot” feeling drivers can get into on familiar routes. The sign is part of a larger campaign to promote site safety and driver appreciation.
Our Reading
The habit gets a new name.
Meet the 17.3 mph speed limit, the latest attempt to make you slow down and pay attention. Because, apparently, 15 or 20 mph just wasn’t specific enough. The sign’s goal is to encourage visitors to be more aware of their speed, but let’s be real, it’s mostly just a clever way to get people to do a double take. And who knows, maybe it’ll even work. After all, who wouldn’t want to take their time and enjoy the scenic views of the recycling facility?
Author: Evan Null
Is the 17.3 mph speed limit sign working?
Well, it’s definitely gotten people talking.
The Real Goal
The sign’s purpose is to promote site safety, but let’s not forget the real goal: to make you feel like you’re in a real-life video game, where the speed limit is just a suggestion.
Driver Appreciation and Safety Day
The company’s solid waste superintendent came up with the concept as part of a larger campaign to let drivers know that their safety is the top priority. Because who doesn’t love a good safety day?
