Source: The Verge
Summary
Apple is reportedly preparing to release new iPad Pro tablets and a more affordable MacBook Pro. The exact details of the devices are not yet known, but the move is seen as an effort to expand Apple’s product lineup and appeal to a wider range of customers. The new devices are expected to be announced in the coming months.
Our Reading
The launch follows a familiar script.
Apple is reviving the “Pro” label to make more things sound premium. The new iPad Pro tablets will likely have slightly improved specs and a higher price tag. The budget-friendly MacBook Pro will probably just be a rebadged old model with a lower price point. Because who needs innovation when you can just rebrand?
Author: Evan Null
