Source: Fortune
Summary
Mark Zuckerberg, CEO of Meta, is a strong believer in the future of wearables, particularly smart glasses. He wears his Meta glasses everywhere, even on a jet ski, and claims the audio quality is so good that the other person on the call can’t tell he’s on the move. Meta sells a range of AI-enabled eyewear, including the Ray-Ban Meta (Gen 2) and the Meta Ray-Ban Display glasses, which come with a built-in display and a wristband that reads electrical signals in the forearm. Zuckerberg is confident in the wearables market, likening it to the shift from flip phones to smartphones. He believes that nearly 2 billion people who already wear glasses for vision correction represent a ready-made market. Despite the high costs, with Meta’s Reality Labs division posting a $19.2 billion loss in 2025, Zuckerberg remains optimistic about the future of smart glasses.
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Mark Zuckerberg’s confidence in smart glasses is unwavering, despite the high costs. He wears his Meta glasses everywhere, even on a jet ski, and claims the audio quality is top-notch. The company is already planning its 2028 glasses lineup, and Zuckerberg believes that people without AI glasses could one day be at a “pretty significant cognitive disadvantage.” The Reality Labs division’s $19.2 billion loss in 2025 hasn’t deterred him, and he’s willing to spend up to $145 billion in 2026 to make his vision a reality. The strategy enters a familiar phase: spend big, worry about profits later.
Zuckerberg’s optimism is a signal.
Author: Evan Null
