Source: BroBible
Summary
Rugiet Health offers prescribed treatments for men in their 30s and beyond to help with common issues such as ED, PE, weight loss, and sleep. The company provides a 5-minute questionnaire to assess health and needs, and if approved, a licensed physician will review the information and prescribe treatment. Rugiet’s treatments include Ready 3-in-1 for ED, Go Long for PE, Weigh In for weight loss, and Recharge for sleep.
Our Reading
The habit gets a new name.
Rugiet Health is rebranding the idea of taking care of oneself as a necessary step for men in their 30s and beyond. Their treatments are designed to help with common issues that come with aging, but are marketed as a way to “stay sharp” and “last longer”. The language used is playful and encouraging, but the underlying message is that men need to take action to maintain their health and virility.
The treatments themselves are a combination of existing medications and supplements, packaged in a new and convenient way. The company’s website is filled with testimonials and promotions, making it clear that their goal is to sell a lifestyle as much as a product.
Because who doesn’t want to be “ready” at a moment’s notice?
Author: Evan Null
