Source: Vogue
Summary
Geox’s new collection features a collaboration with a designer who has incorporated the brand’s breathing system technology into her designs. The collection blends the designer’s Irish culture-inspired aesthetic with a youthful vibe. The result is a fresh take on Geox’s signature style.
Our Reading
The trend returns with a new name.
Geox’s breathing system technology gets a youthful reboot. Irish culture-inspired designs make a statement. The collection enters the familiar territory of functional fashion. The look feels like a mashup of old and new. The revival of “smart” clothing is back on the runway.
Author: Evan Null
