United Introduces Tiered Fares for Polaris and Premium Plus Tickets

United Introduces Tiered Fares for Polaris and Premium Plus Tickets

Source: The Points Guy

Summary

United Airlines has introduced a new tiered fare structure for its Polaris and Premium Plus tickets, offering customers a choice between Base, Standard, and Flexible fares. The Base fares will strip out many of the perks that have historically been included with the purchase, such as seat selection and lounge access. The new fare structure will roll out in select markets this month and will eventually be available on every United plane with a Polaris business-class cabin.


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The escape is carefully planned.

United’s new tiered fare structure offers a stripped-down business-class experience, where passengers can pay extra for perks like seat selection and lounge access. The Base fare type will not be eligible for changes, refunds, or travel credits. The airline claims that this new structure gives customers more choice and flexibility, but it’s clear that it’s also a way for United to generate more revenue. The real question is, will passengers be willing to pay top dollar for a business-class ticket that doesn’t include all the bells and whistles?


Author: Evan Null