Source: TechCrunch
Summary
The dating app, which uses a different approach to matching users, claims to have a higher success rate than Tinder. According to the company’s CEO, Weng, their matches convert to actual dates at about 10x the rate of Tinder. The app’s algorithm focuses on shared interests and preferences rather than just physical appearance. The company has not released official numbers to support this claim. Weng discussed the app’s approach and success rate in an interview with TechCrunch.
Our Reading
The launch follows a familiar script.
Another dating app claims to revolutionize the way people meet, with a “unique” approach that’s actually just a rehashing of old ideas. The app’s algorithm is supposedly better than Tinder’s, because who hasn’t said that before? The CEO boasts about the app’s success rate, but doesn’t provide any actual numbers. Because “10x the rate of Tinder” sounds way more impressive than “we have 100 users and 10 of them went on a date”. Meanwhile, the app’s “innovative” approach to matching users is just a rebranding of the same old swiping mechanics.
Author: Evan Null
