Source: Vogue
Summary
Alexander McQueen’s fall collection features a monochromatic color palette, refined fabrics, and a campaign with a diverse cast of international talent. The collection is defined by its bold and edgy aesthetic, with intricate details and luxurious materials. According to the brand, the collection is inspired by the idea of “modern elegance.” The campaign features models and celebrities from around the world, showcasing the brand’s global appeal.
Our Reading
The look feels familiar.
Alexander McQueen’s monochromatic palette echoes the minimalist chic of 90s Helmut Lang. The refined fabrics and intricate details recall the opulence of 80s Versace. The cast of international talent in the campaign is reminiscent of the supermodel era. The brand’s emphasis on modern elegance feels like a reprise of the “new luxury” trend of the early 2000s. The trend returns with a new name, but the aesthetic remains the same.
Author: Evan Null
