Source: The Guardian
Summary
Alexander McQueen’s latest fashion show was held at a remote rocky outcrop with a lighthouse in Scotland. The show featured a mix of menswear and womenswear, with a focus on bold and dramatic pieces. According to the brand, the collection was inspired by the ” raw power of nature”. The show was attended by a small group of guests, who were transported to the remote location by boat.
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The look feels familiar. McQueen’s use of a rugged, natural backdrop for their show is reminiscent of past fashion moments, such as Issey Miyake’s Plein Air shows in the 1990s. The brand’s focus on bold and dramatic pieces is also a trend that has been seen before, particularly in the work of designers like Vivienne Westwood. The use of a lighthouse as a show location is a new twist, but the overall aesthetic feels like a reworking of past ideas. The trend returns with a new name, but the cycle remains the same.
Revisiting the Past
The fashion industry has a long history of revisiting past ideas and presenting them as new. This can be seen in the way that designers often reference past collections and trends in their work. The use of a lighthouse as a show location is a nod to the past, but it is also a way of reworking familiar ideas to create something new.
The Power of Nature
The brand’s inspiration from the “raw power of nature” is a common theme in fashion. Many designers have used nature as a source of inspiration, from the flower power movement of the 1960s to the more recent focus on sustainability and eco-friendly fashion.
Remote Locations
The use of a remote location for the show is also a trend that has been seen before. Designers often choose unusual locations for their shows, such as Chanel’s use of a mocked-up airport terminal in 2015.
New Twists
While the overall aesthetic of the show may feel familiar, the use of a lighthouse as a show location is a new twist. This adds a sense of excitement and drama to the show, and provides a unique backdrop for the clothing.
Cycle of Fashion
The trend returns with a new name, but the cycle remains the same. The fashion industry is constantly revisiting past ideas and reworking them to create something new. This is a natural part of the design process, and allows designers to pay homage to the past while also pushing the boundaries of fashion.
Author: Evan Null
