
Source: Fortune
Summary
Apple’s current CEO, Tim Cook, is stepping down and will be replaced by John Ternus, the company’s senior vice president of hardware engineering, on September 1. Cook has been CEO for 15 years and will transition to executive chairman of the board. Ternus has been with Apple for 25 years and has led hardware engineering across the company’s product portfolio. Cook has shared the advice he received from Steve Jobs when he became CEO, which is to “never ask what I would do, just do the right thing.” Ternus has expressed his gratitude for the opportunity and promised to lead with the values and vision that have defined Apple for half a century.
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The strategy enters a familiar phase.
Tim Cook is passing on the same wisdom he received from Steve Jobs to John Ternus, the new CEO of Apple. Ternus has a 25-year track record at Apple and has led hardware engineering across the company’s product portfolio. Cook’s advice to Ternus is to “be yourself” and “keep a firm North Star on the values of the company.” Ternus has expressed his optimism about the company’s future and promised to stay true to the principles set forth by former Apple leaders. The transition is set to take place on September 1.
Apple’s leadership transition is a carefully managed process, with a clear message about continuity and values.
Author: Evan Null









