Source: CNET
Summary
Apple has announced the AirPods Max 2, the successor to its premium headphones, priced at $549. The new headphones feature enhanced active noise cancellation, the H2 chip, live translation, and improved sound quality.
Our Reading
The launch follows a familiar script.
Apple’s latest premium headphones boast “enhanced” noise cancellation, because the old one wasn’t good enough. The H2 chip is also back, because iterative updates are innovative. Live translation is now a feature, because Google didn’t already do that. And, of course, the sound quality is “better”, because that’s what they all say. The AirPods Max 2: because $549 is a price point that screams “value”.
Author: Evan Null
