EXCLUSIVE: Fornasetti and Cc-Tapis Come Together on Rare Collaboration

EXCLUSIVE: Fornasetti and Cc-Tapis Come Together on Rare Collaboration

Source: Forbes

Summary

Fornasetti’s visual world is now available in handcrafted rugs made from fine natural fibers such as Himalayan wool, merino wool, and silk. The rugs are a new addition to the Fornasetti brand, which is known for its surrealist and dreamlike designs. The rugs are made with high-quality materials and are designed to bring the Fornasetti aesthetic into the home. According to the article, the rugs are a “new chapter” for the brand.


Our Reading

The trend returns with a new name. Luxury homeware brands are expanding their product lines to include high-end rugs. Fornasetti’s surrealist designs are now available on the floor. The use of natural fibers is a nod to traditional craftsmanship. The brand’s expansion into rugs is a classic example of a fashion brand diversifying its product line to stay relevant.


Author: Evan Null