Executive Move at Florence Beauty Brand

Executive Move at Florence Beauty Brand

Source: The Business of Fashion

Summary

Florence-based beauty brand appoints new CEO, a former executive from Balenciaga and Moncler. The appointment was made last year.


Our Reading

The trend returns with a new name.
Luxury fashion veterans are increasingly taking the reins in the beauty industry. This move is part of a larger trend of fashion’s influence on beauty. Pont’s experience at Balenciaga and Moncler could signal a shift towards more high-end beauty products. The appointment of a fashion executive to a beauty brand is a familiar move. Beauty is the new fashion.


Author: Evan Null