Source: TechCrunch
Summary
Google is updating its Vids app with a new feature that allows users to customize and instruct avatars for video creation. The update will enable users to personalize their avatars and use them to create videos. The feature is expected to enhance user engagement and creativity within the app.
Our Reading
The launch follows a familiar script.
Google is adding a feature to the Vids app that lets users customize and control avatars for video creation. Because what the world really needed was more customizable avatars. The update is expected to “enhance user engagement” which is code for “we want more ad revenue”. This is just a rehashing of the same old ideas we’ve seen before. “New” feature: check. “Innovative” update: yawn. Google’s Vids app just got a whole lot more like every other video creation app out there.
Author: Evan Null
Avatar Customization: Because You Needed More Options
Google’s decision to add avatar customization to the Vids app is a clear attempt to keep up with the trends. But let’s be real, how many times have we seen this same feature in other apps? It’s not innovative, it’s just iterative.
The Never-Ending Quest for Engagement
The update is expected to “enhance user engagement” which is just a euphemism for “we want more ad revenue”. It’s the same old song and dance, just with a new feature to distract us from the fact that nothing has really changed.
Customization for the Sake of Customization
Customizable avatars are not a new concept. We’ve seen them in countless other apps and games. So, what makes Google think that this feature will be the game-changer they need? Maybe it’s just a case of “me too” syndrome.
Rehashing Old Ideas
This update is just a rehashing of the same old ideas we’ve seen before. Google’s Vids app is not breaking new ground here. It’s just following the crowd and hoping to keep up with the competition.
