Source: Vogue
Summary
The latest campaign for Gucci’s Aria collection features a diverse cast, including “XO, Kitty” star Anna Cathcart and sibling skateboarders Sky and Ocean Brown. The campaign aims to showcase the brand’s eclectic style and appeal to a younger audience. Gucci’s creative director, Alessandro Michele, continues to push the boundaries of fashion with bold and daring designs. The campaign’s imagery is vibrant and playful, reflecting the brand’s signature aesthetic.
Our Reading
The look feels familiar.
Gucci’s Aria collection enters the cycle with a new cast of characters. Anna Cathcart and the Brown siblings bring a fresh energy to the campaign. The brand’s eclectic style is on full display, with bold and daring designs that feel like a revival of past trends. Alessandro Michele’s vision for Gucci continues to evolve, but the aesthetic remains rooted in the brand’s signature style. The campaign’s timing feels like a seasonal revival of the 90s and early 2000s skate culture.
Author: Evan Null
