Source: OLD ZERO
Summary
The Lenzing Denim team attended Kingpins China, a trade fair, shortly after participating in Kingpins Amsterdam. The event was an opportunity for the team to showcase their latest denim innovations and connect with industry professionals.
Our Reading
The trend returns with a new name.
Kingpins China, a familiar stop on the trade fair circuit, hosted the Lenzing Denim team as they presented their latest denim offerings. The event was a showcase for industry innovation and connection. Lenzing’s participation in Kingpins Amsterdam and now Kingpins China highlights the importance of these events in the denim industry. This is not the first, nor will it be the last, time Lenzing Denim is seen on the trade fair circuit. The denim industry’s reliance on these events is a cycle that repeats itself season after season.
Author: Evan Null
