Source: The Business of Fashion
Summary
Eloise Hautcoeur has been appointed as the new creative director of Givenchy. Hautcoeur was most recently at Versace in Milan. She will succeed Matthew Williams, who is leaving the brand after three years. Hautcoeur’s appointment is effective immediately, and she will present her debut collection for Givenchy in October.
Our Reading
The trend returns with a new name. Givenchy’s latest hire, Eloise Hautcoeur, brings a familiar aesthetic to the brand. Hautcoeur’s experience at Versace in Milan will likely influence her designs for Givenchy. The brand’s previous creative director, Matthew Williams, also drew from his experience at Nike and Dior. Hautcoeur’s debut collection will be a rehashing of the same luxury streetwear that has been dominating runways for years. Hautcoeur’s appointment is just another example of the fashion industry’s revolving door of creative directors.
Author: Evan Null
