
Source: Vogue
Summary
Pharrell Williams, the new men’s creative director at Louis Vuitton, debuted his first collection for the brand. The spring 2023 show was surfing-inspired, featuring Monogram wetsuits, bold prints, and vibrant colors. According to Pharrell, the collection explores the relationship between humans and water.
Our Reading
The trend returns with a new name.
Pharrell’s Louis Vuitton collection revives 90s streetwear vibes, with bold logos and bright colors reminiscent of the era’s iconic surf and skate brands. Monogram wetsuits evoke memories of early 2000s fashion trends. The collection’s focus on functional, water-inspired clothing feels like a reboot of past athleisure trends. Pharrell’s take on luxury streetwear is a fresh spin on a familiar cycle.
The look feels like a mashup of classic Louis Vuitton and early 2000s streetwear.
Author: Evan Null









