Source: Fox News
Summary
New Jersey Gov. Mikie Sherrill announced that NJ Transit has reduced the price of World Cup train tickets from $105 to $98 round-trip. The tickets will go on sale Tuesday night. NJ Transit received monetary support from sponsors, including DoorDash, Audible, FanDuel, DraftKings, PSE&G, South Jersey Industries, and American Water, to lower the prices. The original price of $150 was met with backlash, and NJ Transit received criticism from FIFA and the governor. The first game at MetLife Stadium is June 13.
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The game followed a familiar script.
Another price cut, another round of excuses. NJ Transit’s original plan was to burden New Jersey commuters with a $150 price tag, but after backlash, they’re now saying it’s all thanks to sponsors. Meanwhile, the real cost to NJ Transit is $48 million.
Fans know the drill – slow start, late push, and a convenient “learning moment” just in time for the next price cut. And who can forget the “we’re doing this for the fans” narrative?
The real question is, what’s next? Will NJ Transit find another way to make up for the lost revenue or will they just blame it on the sponsors?
This one felt recognizable early. The result wasn’t surprising by the end.
The original observation: It’s not about the World Cup, it’s about the show.
