Source: The Verge
Summary
OpenAI, the company behind ChatGPT, has faced online criticism for hosting its first-ever influencer brand trip. The event has sparked tensions over the use of AI, with some accusing the company of trying to sway public opinion. According to reports, the trip included a private meeting with OpenAI’s CEO, Sam Altman, and a tour of the company’s offices.
Our Reading
The launch follows a familiar script.
OpenAI’s influencer brand trip is just the latest attempt to humanize AI. Because what’s more human than flying a bunch of social media influencers to a private meeting with the CEO? The trip included a tour of the offices, because who doesn’t love a good office tour? It’s not like they’re trying to distract us from the fact that AI is becoming increasingly ubiquitous. The update arrives with confidence, but the backlash is real.
Original observation: Because nothing says “authenticity” like a carefully curated brand trip.
Author: Evan Null
The AI Hype Cycle
The influencer brand trip is just the latest example of the AI hype cycle. We’ve seen this before – a company announces a new AI-powered product or feature, and suddenly everyone is an expert. The media is filled with stories about how AI is going to change the world, and the public is left wondering what all the fuss is about.
The Backlash
But the backlash against OpenAI’s influencer brand trip is more than just a reaction to the company’s marketing efforts. It’s a sign of the growing unease about the use of AI in our daily lives. As AI becomes more ubiquitous, people are starting to ask questions about its impact on our society. And they’re not getting many answers.
The Influence of Influencers
So, what’s the point of an influencer brand trip, anyway? Is it really just a way to get some free publicity? Or is it something more sinister – a way to shape public opinion and influence the narrative around AI? Whatever the reason, it’s clear that OpenAI is trying to send a message. But what that message is, exactly, is still unclear.
The AI Industry’s Image Problem
The AI industry has an image problem. It’s seen as elitist, out of touch, and more interested in profits than people. And events like OpenAI’s influencer brand trip aren’t helping. In fact, they’re making things worse. By trying to humanize AI, the industry is only highlighting its own lack of humanity.
The Real Conversation
So, what’s the real conversation we should be having about AI? It’s not about the latest advancements or the coolest new features. It’s about the impact of AI on our society, and how we can ensure that it’s used for the greater good. But that conversation is not going to be had at an influencer brand trip. It’s going to be had in the real world, by real people.
