Source: CNBC
Summary
Snap CEO Evan Spiegel discussed the future of augmented reality (AR) and its potential for mass-market adoption. According to Spiegel, consumer adoption of AR technology won’t occur until the end of the decade. He shared his thoughts on the current state of the technology and its potential applications.
Our Reading
The launch follows a familiar script.
Snap CEO Evan Spiegel predicts mass-market AR adoption won’t happen until the end of the decade. This sounds like a repeat of previous promises from tech companies. Remember Google Glass? AR is still in its “early stages,” and we’re still waiting for the “revolution.” Spiegel’s timeline sounds like a safe bet. After all, “end of the decade” is just a nice way of saying “not anytime soon.”
Author: Evan Null
