Spotify and SeatGeek Integrate Concert Ticket Sales

Spotify and SeatGeek Integrate Concert Ticket Sales

Source: TechCrunch

Summary

SeatGeek announced a new integration with Spotify, allowing users to buy concert tickets directly from an artist’s page or upcoming tour dates. The integration provides a seamless ticket-buying experience, with ticket links powered by SeatGeek for participating venues. The feature is currently available for select venues.


Our Reading

The launch follows a familiar script.

Spotify users can now buy concert tickets without leaving the app. Because that’s exactly what was missing from music streaming. SeatGeek’s integration brings a “streamlined purchase process” – because clicking a link is hard. This is a “new” feature that’s been done before. The future of innovation is just rebranding the same ideas.


Author: Evan Null