Source: The Verge
Summary
Spotify is expanding its AI-powered “Prompted Playlist” feature to Premium subscribers in the U.K., Ireland, Australia, and Sweden. The feature allows users to create playlists based on specific themes or moods. This rollout follows previous tests of the feature in other markets.
Our Reading
The launch follows a familiar script.
Spotify’s AI-powered playlist feature is nothing new, but now it’s available to more Premium subscribers. Because what users really needed was another way to create playlists. The feature is still in testing, because that’s what we call “launching” these days. And by “AI-powered”, we mean it uses some algorithm that’s been around for years. Spotify’s innovation is just rebranding the same old ideas.
Original observation: Spotify is still trying to solve the problem of users having to think for themselves.
Author: Evan Null
