Spotify’s AI DJ now supports French, German, Italian and Brazilian Portuguese

Spotify’s AI DJ now supports French, German, Italian and Brazilian Portuguese

Source: The Verge

Summary

Spotify’s AI-powered DJ feature now supports four additional languages: French, German, Italian, and Brazilian Portuguese. The feature uses AI to create personalized playlists and offer music recommendations. According to Spotify, the expansion is part of its efforts to make its services more accessible to users worldwide, reported The Verge.


Our Reading

The launch follows a familiar script.

Spotify’s AI DJ feature now speaks more languages, because that’s exactly what AI breakthroughs look like. The company adds four new languages to its AI-powered playlist generator, because who needs human curation anyway? The feature is still being rolled out, because ” soon” is a very flexible word. Spotify wants to make its services more accessible, which is code for “we want more users”. And, of course, it’s all made possible by the magic of AI, which is just a fancy way of saying “algorithm”.

The AI DJ feature is still a thing, and it’s still not clear why we need it.


Author: Evan Null