Source: Business Insider
Summary
Arlington, Virginia-based startup has secured $42 million in funding to develop sensors for ships, aiming to surpass current AIS (Automatic Identification System) technology.
Our Reading
The launch follows a familiar script.
More money for IoT sensors, because what ships really needed was more IoT. This new tech promises to blow AIS out of the water, because incremental updates weren’t exciting enough. Now we get to rebrand existing ideas with “AI-powered” and “next-gen” stickers. Because that’s innovation. The real question is: how many “revolutionary” sensor startups can the market handle?
Author: Evan Null
More Money for IoT Sensors
The startup’s funding round is just another example of investors pouring money into IoT sensor technology. Because who doesn’t need more connected devices on their ship?
The AIS Upgrade We Never Knew We Needed
Current AIS tech is apparently due for an upgrade, and this startup is here to save the day. With sensors that promise to “blow the current AIS tech out of the water,” we can’t help but wonder what exactly was wrong with the old way.
AI-Powered, Next-Gen, and Other Buzzwords
The startup’s use of buzzwords like “AI-powered” and “next-gen” is a clear attempt to make their product sound more exciting than it actually is. We’ve seen this before, and it rarely ends well.
The IoT Sensor Market: How Many Startups is Too Many?
With the rise of IoT sensor startups, it’s hard not to wonder how many is too many. Can the market really handle another company promising to “disrupt” the industry with their revolutionary new sensors? Only time will tell.
