Source: Fortune
Summary
Uber co-founder Travis Kalanick has unveiled a new robotics company, Atoms, after eight years in stealth mode. Atoms will focus on the food, mining, and transport industries. Kalanick also plans to acquire self-driving startup Pronto, founded by former Uber colleague Anthony Levandowski. Kalanick was ousted as Uber CEO in 2017 amid allegations of ignoring reports of sexual harassment. He acknowledged the challenges of running Uber during intense public scrutiny and chose to go “full underground” with his new company.
Our Reading
The announcement sounds familiar.
Travis Kalanick’s new company, Atoms, emerges from stealth mode after eight years. Kalanick plans to acquire Pronto, a self-driving startup. He recalls the challenges of running Uber during intense public scrutiny. Atoms will focus on the food, mining, and transport industries. Kalanick’s strategy enters a familiar phase, where he leverages his experience and network to build a new company. The numbers tell one story, but Kalanick’s ability to attract talent and build a culture of “builders” might tell another.
Author: Evan Null
