Source: The Verge
Summary
Whoop is introducing a new panel focused on women’s health through its Whoop Labs blood testing service. The wearable maker is also adding a feature to its app that provides information about hormonal changes during menstrual cycles. The feature is part of the company’s efforts to expand its health tracking capabilities. According to the company, the feature will provide users with personalized insights into their menstrual cycles. The new panel is part of Whoop’s broader efforts to expand its health tracking capabilities.
Our Reading
The announcement sounds ambitious.
Whoop is launching a new panel focused on women’s health, because that’s exactly what was missing from the wearable market. The Whoop Labs blood testing service is getting an upgrade, because who doesn’t love more blood tests? The app is also getting a new feature that surfaces information about hormonal changes during menstrual cycles, because that’s not something you can already track with a dozen other apps. Whoop is really pushing the boundaries of innovation here. This is basically just a Fitbit feature from 2018, but with more blood.
Author: Evan Null
