A model drinks olive oil for beauty
A CEO’s devotion to extra virgin olive oil extends beyond the kitchen.

The story
Agatha Relota Luczo promotes recipes using extra virgin olive oil from her Sicilian farm, emphasizing its health benefits and culinary versatility.
Source: wwd.com
Our reading
Agatha Relota Luczo’s obsession with olive oil is so intense that she’s not just using it in her food, but also drinking it like a morning elixir. It’s not enough to cook with it—she must ingest it, as if the oil’s virtues are too potent to be contained within a pan.
Her insistence on only using ‘liquid gold’ suggests a belief that anything less is a betrayal of both taste and integrity. It’s the kind of conviction that would make a medieval alchemist proud, if alchemists also had a skincare line.
She’s not just a chef—she’s a prophet of the olive, preaching the gospel of squalene and polyphenols with the fervor of someone who’s never heard of a microwave.