Live events are booming, but so are the likes
In-person experiences are thriving, but so is the need to document them.
The story
The article argues that the 'IRL Economy' is growing despite predictions of digital dominance, with in-person events seeing increased demand and investment, though challenges like ticket prices remain.
Source: fortune.com
Our reading
The article claims that people are flocking to live events, but they’re also sharing them online. It’s like the ultimate double dip: you pay to be there, then you pay again to post about it.
Now imagine a world where your attendance at a concert is not just a memory but a revenue stream. The IRL Economy is not just about being present—it’s about being seen, which means your experience is now a product for the algorithm to monetize.
So next time you’re at a show, remember: you’re not just there for the music. You’re there for the likes.
