Source: BroBible
Summary
Arkansas basketball player Meleek Thomas referred to the next round of March Madness as the “third round” instead of the “Sweet 16” to avoid a potential lawsuit. The NCAA is suing DraftKings for using trademarked terms like “Sweet Sixteen” and “March Madness”. However, the NCAA does not own the trademark for “Sweet 16”, which is actually owned by the Kentucky High School Athletic Association.
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The habit gets a new name.
Meleek Thomas avoids a lawsuit by saying “third round” instead of “Sweet 16”. The NCAA sues DraftKings for using trademarked terms. But, the NCAA doesn’t own the “Sweet 16” trademark, Kentucky does.
The “Sweet 16” trademark is actually owned by the Kentucky High School Athletic Association since 1988. The NCAA has a licensing agreement to use the term.
College basketball players are now trademark lawyers.
Author: Evan Null
