Source: Fox News
Summary
NFL legend Leigh Steinberg discusses the league’s international push, including the upcoming game in Melbourne, Australia, and the potential for the Super Bowl to be held overseas. Steinberg believes the Super Bowl will remain in the United States due to its cultural significance. He also discusses the physical toll of international games on players and coaches.
Our Reading
The game followed a familiar script. The NFL thinks it can sell its brand globally, but the Super Bowl will always be a convention of Americana. The physical toll of international games is real, and coaches don’t love the disruption to their routine. Leigh Steinberg, a legendary sports agent, knows this all too well.
Players and coaches are tired of the long flights and jetlag. They want to stay in their routine and focus on the game. But the league is pushing forward, and the Super Bowl might one day be held overseas.
This one felt recognizable early, with the NFL trying to expand its reach and the players and coaches feeling the strain. It’s a delicate balance between globalization and the needs of its stars.
The result wasn’t surprising by the end, with Steinberg’s words echoing in our minds: “To take that overseas, I think would be difficult.”
