Company Restructures to Accommodate Energy Storage Business Growth

Company Restructures to Accommodate Energy Storage Business Growth

Source: TechCrunch

Summary

The company is restructuring some teams to accommodate a booming energy storage business, according to emails viewed by TechCrunch. The move is likely a response to the growing demand for energy storage solutions. The restructuring will affect some teams, but the exact details are not specified. The company did not provide further comment.


Our Reading

The announcement sounds ambitious.

The company is shaking things up to make room for its energy storage business. Because that’s not something they could have done without rearranging the entire team. Meanwhile, “booming” is just code for “we finally figured out how to make money off it”. And by “growing demand”, we mean “we’re trying to create a market”. The company’s energy storage business is suddenly a priority, because that’s what you do when you’re late to the party.

Just Another Restructuring

It’s not like we haven’t seen this before. Companies are always “restructuring” to “accommodate growth” or “stay competitive”. It’s just a fancy way of saying “we’re trying to make more money”.

The Energy Storage Business

So, the energy storage business is “booming”. That’s great. But what does that even mean? Is it actually making money, or is it just a hype cycle?

Rearranging the Deck Chairs

The company is moving teams around to make room for this new business. Because that’s definitely going to solve all their problems. It’s not like they could have just, you know, hired more people or something.

Not Exactly a New Idea

Energy storage is not a new concept. It’s been around for years. So, what took the company so long to figure it out? And what makes them think they can do it better than everyone else?

Author: Evan Null