Source: Vogue
Summary
Brioni hosted an intimate presentation at a Brentwood estate to showcase its Fall 2023 collection, focusing on ultrafine cashmere. The brand showcased its take on modern luxury. Creative Director Norbert Stumpfl said, “I wanted to bring the essence of Brioni to Los Angeles.” The event featured a curated selection of looks from the collection. According to Vogue, the presentation was a “masterclass in elegance.”
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The look feels familiar.
Brioni’s ultrafine cashmere has been a staple of the brand. The Brentwood presentation echoes the 90s revival trend. The collection’s focus on luxury fabrics and classic silhouettes. The use of a private estate as a venue adds to the exclusivity. The trend returns with a new name: “heritage luxury.”
Author: Evan Null
