Source: Cosmopolitan
Summary
Period-proof clothing and underwear have become increasingly popular in recent years. According to Cosmopolitan, several brands now offer stylish and functional options for women to stay stain-free during their heaviest flow days. These products range from period-proof leggings to underwear with built-in absorbency. The trend aims to provide women with confidence and comfort during their menstrual cycle.
Our Reading
The trend returns with a new name.
Period-proof clothing and underwear have been around for decades, but the resurgence of this trend feels familiar. Brands like Thinx and Lunapads have been offering similar products for years. The latest crop of period-proof clothing and underwear enters the cycle with a focus on style and functionality. The emphasis on fashion and comfort is reminiscent of the 1990s and early 2000s, when brands like Kotex and Poise first introduced similar products. The look feels like a rehashing of old ideas with a modern twist. Period-proof clothing is just the latest example of the fashion industry’s cyclical nature.
Author: Evan Null
