Google Reduces In-App Purchase Commission to 20%

Google Reduces In-App Purchase Commission to 20%

Source: The Verge

Summary

Google has reduced its commission on in-app purchases, now charging a 20% service fee, with an additional 5% fee for using its billing services. The company also announced a new process for third-party app stores.


Our Reading

The launch follows a familiar script.
Google’s new fees are just a rebranding of the same old commission structure. The 20% service fee is the new normal, and the 5% billing services fee is just a bonus. Third-party app stores get a new process, because that’s what they’ve been asking for – more hoops to jump through. Google’s generosity is a calculated move to stay competitive in the app store wars. Because what’s a few percentage points between friends?


Author: Evan Null