Source: Vogue Business
Summary
Designers are rethinking the concept of glamour and practicality in fashion, looking beyond traditional notions of luxury and into the lifestyle space. According to designers Harris Reed and Roksanda, the focus is on creating clothing that is both beautiful and functional. This shift is driven by changing consumer values and the need for more sustainable and responsible fashion practices. Designers are now considering the entire product lifecycle, from production to end-of-life. The goal is to create clothing that is both glamorous and practical, without sacrificing style or quality.
Our Reading
The look feels familiar.
Harris Reed’s designs blend elegance with functionality, while Roksanda’s collections emphasize comfort without sacrificing style. The trend returns with a new name, but the idea of practical glamour is not new. Designers have long sought to balance form and function. This season, it’s about rethinking the entire product lifecycle. The collection enters the cycle of sustainability, where glamour meets responsibility.
Author: Evan Null
