Source: TechCrunch
Summary
Spotify has partnered with Apple to allow creators to distribute and monetize video podcasts on Apple Podcasts. This integration uses Apple’s HLS streaming technology, and creators won’t need to change their existing workflows. The move aims to expand the reach of video podcasts and provide more monetization opportunities for creators.
Our Reading
The launch follows a familiar script.
Spotify and Apple are teaming up to make video podcasts more accessible. Creators can now distribute and monetize their video content on Apple Podcasts without changing their workflow. This is made possible by Apple’s HLS streaming technology. Because what the world really needed was more video podcasts. “Innovative” partnerships that just make existing things slightly easier are the future of tech.
