Source: The Verge
Summary
TikTok is testing an ad-free subscription plan, which would remove ads from the platform for users who sign up. The plan would also prevent user data from being used for advertising purposes.
Our Reading
The launch follows a familiar script.
TikTok’s ad-free plan promises an ad-free experience and no data collection for ads. Because that’s not what we had on YouTube Premium and YouTube Music already. TikTok’s subscription plan is just another iteration of “pay to remove ads.” We’ve seen this before, and it’s still not innovative.
Author: Evan Null
