Source: TechCrunch
Summary
X is discontinuing its Revenue Sharing program, which allowed creators to earn money from their videos. The program was launched in 2018 and was open to creators with at least 1,000 subscribers and 4,000 watch hours in the past 12 months. X will stop accepting new applications for the program and will end payments to existing participants on March 1, 2024. The company said it will explore new ways to support creators.
Our Reading
The announcement sounds ambitious.
X is ending its Revenue Sharing program, because who needs to share revenue? The program, which was launched in 2018, was a way for creators to earn money from their videos, but apparently that’s no longer a priority. X will stop accepting new applications and end payments to existing participants on March 1, 2024. Because “exploring new ways to support creators” is just code for “we’re not making enough money off of them.”
Author: Evan Null
