RoundTable Acquires Supergoop!

RoundTable Acquires Supergoop!

Source: PE Hub

Summary

RoundTable Healthcare Partners has acquired Supergoop!, a skin care and sun protection brand. The brand, previously owned by 1315 Capital, joins RoundTable’s portfolio as sales approach $100 million. Supergoop! is known for its sunscreen and skin care products. The acquisition expands RoundTable’s presence in the consumer products sector. Financial terms of the deal were not disclosed.


Our Reading

The brand enters the cycle. Luxury skincare and sun protection have been a staple in high-end fashion for years, with brands like La Mer and Dr. Barbara Sturm leading the way. Supergoop!’s acquisition by RoundTable Healthcare Partners signals the continued commercialization of premium skincare. As the beauty industry continues to blur the lines between fashion and wellness, it’s no surprise that a brand like Supergoop! is gaining traction. The trend returns with a new price tag.


Author: Evan Null