
Source: Fortune
Summary
The authors, who have built and financed startups in New York’s Silicon Alley, now see a similar confluence of talent, capital, and company-building emerging in South Florida’s Gold Coast. They argue that the next startup ecosystem will be a corridor, not a city, with New York and South Florida functioning as a single integrated system. They are actively building this corridor model, with Latitudes, an initiative to build category-defining technology companies that operate natively across the corridor.
Our Reading
The numbers tell one story.
The authors’ bet on New York 20 years ago was considered contrarian, but it paid off. Now, they’re making another contrarian bet on South Florida. They’re not just talking about it, they’re putting their money where their mouth is, with Latitudes, a joint initiative with Related Ross and RSE Ventures. They’re not just looking for growth, they’re looking for durability. They’re not just building a startup ecosystem, they’re building a corridor.
The announcement sounds familiar, but this time it’s different. This time, it’s not just about talent and capital, it’s about infrastructure and commitment. Juxtapose and RSE are establishing second headquarters in West Palm Beach, not just satellite offices. This is a flag-plant, not a toe in the water.
The strategy enters a familiar phase, but with a twist. The authors are not just building a startup ecosystem, they’re building a corridor. They’re not just looking for growth, they’re looking for durability. They’re not just talking about it, they’re doing it.
The authors are reframing the situation: “What kind of environment produces the best company at each stage of development?”
Author: Evan Null









